Nike launch their Rawdacious colourway collection
Meet the Man Behind Nike's Neon-Shoe Ambush | Ad Age
The Secret Psychology of Sneaker Colors - The New York Times
Nike's Olympic Shoe Branding Strategy — Burke Alder - Entrepreneur - Marketing Leader - Adventurer
Nike Runners Trounce Competitors at Tokyo Olympics With New Shoe Tech
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Olympics 2016: Nike unveils new track spikes for Rio - Sports Illustrated
Why Nike infused its Olympic designs with so much neon
Nike's Olympic Shoe Branding Strategy — Burke Alder - Entrepreneur - Marketing Leader - Adventurer
Nike takes marketing gold with neon-yellow shoes
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Nike's Olympic Shoe Branding Strategy — Burke Alder - Entrepreneur - Marketing Leader - Adventurer
Nike Reveals Its Official Colorway for the Summer Olympics | Complex
Nike's Olympic Shoe Branding Strategy — Burke Alder - Entrepreneur - Marketing Leader - Adventurer
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Why Nike infused its Olympic designs with so much neon
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26 photos of what's in store for Nike's summer footwear collection - Canadian Running Magazine
Nike unveils shoes for 100-metre sprinter at Rio 2016 Olympics
Nike avoids Vaporfly running-shoe ban ahead of Tokyo 2020 Olympics
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